I started Jaxmattress.com in 2009 part time in an 11x20 storage unit pictured to the right. I started off with 4 different beds to choose from.
By 2010 I had expanded 3 times and was operating out of 5 11x20 storage units offering over 8 beds and some furniture.
Referral business kept us going...
Thanks to a lot of referral business from previous customers by the start of 2011 I was able to expand into a 1600 square foot showroom / warehouse up front on Powers Ave. across from the fire station.
By the end of 2011 nearly half of my sales were coming from previous customers and referrals so I was able to expand my storefront to 3200 square feet. Fast forward to 2020 and I moved the store to 5250 Bowden Rd Ste 201 this location was a new building that has an air conditioned showroom and warehouse with more space to operate out of.
In 2017 I opened a small 2nd location at 1447 Mayport Rd. and hired Todd Riley to manage this location for me. Due to COVID-19 in March of 2020, I made the decision to close down the Mayport location and bring Todd Riley into the main store with me now located at 5250 Bowden Rd.
How do we keep our prices low?
I am able to keep my prices low because I operate with very low overhead costs. I order directly from the suppliers and use private truck drivers to ship my inventory. Running a small store with just 2 guys allows me to keep my prices lower than everyone else in town from the "by appointment shops" to the BIG BOX stores. When you shop and compare the quality of my beds and prices to other stores that's where you see the big difference and that's why we get so many repeat customers and 5 Star Reviews.
Customer service and a strong guarantee...
I believe in providing excellent customer service and backing up the beds I sell. I have great relationships with my suppliers and only do business with suppliers that back up their products. I currently have an A+ Rating with the Better Business Bureau. Check my company out (North Florida Imports, LLC -DBA JaxMattress.com.
All of my bedding is new from the factory and comes with a warranty. By eliminating a large portion of the overhead costs I have no problem beating anyone in town on prices. In fact I encourage customers to go shop the big stores first to see the difference in my prices.
I actually lost one of my bedding suppliers because I refused to raise my prices up where my competitors were and they stopped selling to me.
I have Simmons and Serta accounts and if you are looking for a big brand like them including Sealy I have deals on those brands too.
Brad Roberts, Owner 904-477-4641